We’ve been working on a lot of ‘Live Chat’ plug-ins on recent website development projects, but benefits are not often considered for most businesses. We’ve written out a summary of what this interesting new trend actually offers to your business.
- User Preference
Research has found that customers respond very positively to the idea of a live chat over a contact form on a website. In many cases, this research also includes a preference for live chat over telephone or general emails.
- Time Management
Despite being the priority business contact point, the traditional phone call is comparatively inefficient. Using a phone, how many users can one employee be dealing with at one time? Certainly not as many as during a live chat. An employee could productively engage with far more people at one time.
- Competitive Edge
How fast can your competitors respond to an email enquiry? Probably not anywhere near as fast as during a live chat. Even if your competitors respond in minutes, what’s the incentive for the customer to sit and wait? For all they know it could be hours or days before they get a response. In the case of the live chat, customers will patiently await your response.
Live chat boxes are not for everyone, but it may suit you better than you realise.
Did you know that you don’t need to sit and wait at your computer? You can manage it all from your mobile by receiving convenient notifications.
Did you also know that you don’t have to literally respond to every request? You can have an automated response for common questions and even have customers leave their questions for you to respond to later by email or telephone.
Give us a call on 01775 761512 or email [email protected] to see how we can help you with your website design features.