Mobile-First Indexing For Lincolnshire Business Websites

Google Hosting

Mobile-first indexing is how Google crawls and indexes the web. Instead of indexing the desktop version of the page, Google looks at the mobile version of the page. Simply put, Google is indexing your web page based on how it renders on a mobile phone. Now over 50% of what Google indexes is indexed over mobile-first indexing. Any new websites that Google is crawling for the first time, will be indexed using mobile-first indexing by default. But older sites not yet migrated will continue to be indexed the old-fashion way until those sites are ready.

It’s now more important than ever to make sure your website goes live with a mobile ready design. Though we usually design the site with mobiles in mind, we do start by designing the desktop view first. Is this a sign that we may have to start working the other way in future?

At least for the time being that doesn’t seem to be necessary. Mainly because there is no demand for it. Clients rarely ever want to see their design on mobiles until it’s ready. Just as we urge our clients to be as critical as possible on their design and content, we now must start pushing them to consider their mobile design as a standalone from the desktop site.

You can read more about what this means for you and your websites by reading Google’s latest blog. You can continue to check for mobile-first indexing of your website by using the URL Inspection Tool in Search Console.

If you have any questions or want to transfer, redesign or create your Lincolnshire Business Websites with us, call 01775 761512. You can also contact us on our website.

Click to Call – The Single Best Feature for Mobile Viewers

Click to Call Button

Remember, converting Smartphone visitors to a responsive website is very different from converting customers using desktop websites. Smartphone users are very unlikely to scroll down and read a whole load of content wording and then send you an email, more especially if there’s a lengthy form to complete. Because your mobile visitors are already holding their phone it will allow them to call you with one simple touch of the button. No more complicated copy-and-pasting or memorizing the phone number!

If you want to add some text to your button we can also do this, to help make it more obvious to viewers. However you would like it to look, a “click to call” button could make all the difference between getting a new client or losing them forever. We can even help demonstrate this by integrating the Click to Call button with Google Analytics in order to collect statistics on the button usage.

Mobile Vs Desktop in Spalding and Surrounding Areas

Spalding, Pinchbeck, Holbeach, Crowland, Long Sutton, Surfleet, Swineshead, Kirton, Donington and Boston

Drive By Websites’ choice of platform to use for mobile friendly websites is WordPress because:

  • ease of user – you can easily make updates.
  • sites can be managed from any computer or device
  • search engines love WordPress sites
  • there’s no HTML or FTP software required (for the end user)
  • websites are designed to be future-proofed and grow along with the development of the business.

Drive By Websites securely hosts and manages over 150 mobile friendly websites mainly around Spalding and South Lincolnshire but nationally too. Drive By Websites offer a fast turnaround, we are affordable and easy to get along with.  Please feel free to get in touch by calling us on 01775 761512.

If this isn’t for you, there are plenty of other simple enhancements you can make to your website. Don’t miss out on these easy next steps for your business:

SSL Certificate

It is inevitable that with enough time your website ranking will suffer without an SSL Certificate. These addresses technically start with https:// instead of http://.
Read More: Safer Websites and Higher Rankings

Fresh Content

Don’t be one of the many people that uses too few words in their website pages or blog posts. You can maximise your SEO potential by exceeding the recommended minimum of 300 words.

Read More: Writing Content For Your Website
Read More: Refreshing a Site with Content